Wikipedia is a free-content encyclopedia based on a model of openly editable content. Most businesses have realized the power they can wield when they create a Wikipedia page and are using it to their advantage. Since Wikipedia was created back in 2001, it has grown to become one of the trusted reference websites with more than 350 million unique visitors monthly. Wikipedia has nearly 70,000 active contributors, making their contributions to more than 40,000,000 articles written in more than 290 languages.
Key personalities, businesses, and brands can make a Wikipedia page to increase their reputation, prestige and also to enhance their online visibility. In Wikipedia, what is contributed counts more than the knowledge of the Wikipedia editors. Whatever stays on an edited page largely depends on whether the content created has no copyright limitations, and whether the content adheres to Wikipedia’s guidelines.
As mentioned above, anyone can edit a Wikipedia page. On August 30, 2016, someone anonymously edited Larry Madowo’s profile on Wikipedia. This came as a shock to the Wikipedia community as the edit was somewhat weird and funny. After Larry Madowo learned of the changes made to his profile, he lightly commented, “Someone defaced my Wikipedia page, and it is awesome.”
As per the Wikipedia edits made to the profile, Mr. Madowo was apparently a copper miner born in Tororo, Uganda. Mr. Madowo became a Kenyan politician as well as the leader of the Kazi Party. The new profile documents that Larry Madowo was a dictator of Kazi Kenya and was responsible for starting World War II in Europe. The anonymous contributor further adds that Mr. Madowo was also responsible for Poland invasion in 1939 and was a key figure of the Holocaust.
The contributor makes more Wikipedia revisions to further insinuate that:
“He moved to Kenya in 1913 and was decorated during his service in the Girl Scout in World War II, selling cookies. He joined the Kenyan Workers’ Party, the precursor of the Kazi, in 1919 and became the leader of the Kazi in 1921. In 1923, he attempted a coup in Kisumu to seize power of the Girl Guide Movement.”
He concluded with my favorite remark:
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Do you need to create a Wiki page for your business or self? Contact Wiki writers, they are professionals who serve businesses, individuals, non-profits, or other notable entities. Wiki writers will create you a page that is reliably referenced, properly formatted, and written as per the Wikipedia’s manual of style.